Tips on How to Write a Political Press Release
Targeting the Media – Write a Political Press Release
Writing a political press release is fairly similar to producing a general press release for a commercial or non-profit announcement. They’re structured the same in many ways and many of the same practices for writing a standard releases or social media press release can be applied to writing a political press release. The benefit to a well written political press release is that it brings specific, targeted media to you when you want, based on a given story rather than being inundated with media that are fishing for a story. Read the rest of this entry »
Why Your Campaign Needs a Social Press Release
The Social Press Release – Expanding Your Social Engagement
Optimized social press release services and the concepts behind them are fairly new and certainly haven’t been around as long as more common SEO techniques but despite being a new addition to the toolkit, social press release writing is still incredibly beneficial to a political campaign that needs SEO. It is part of a broader focus on political social marketing.
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Political Social Marketing – “I’d Like To Thank Social Media…”
Crossing Into a New Era with Political Social Marketing
Here’s a question that should get your gears turning when it comes to political social marketing – how do you make something even bigger – let’s say… an event like the Oscars? In past attempts to grow an already enormous and globally broadcasted event the organizers have added charming hosts, glassy-eyed starlets, special effects, well-written skits and more. It’s been effective – but go bigger. What’s the next logical step? Social Media. Read the rest of this entry »
Political Marketing Services – Targeting Facebook for the 2012 Elections
Political Marketing Services – Taking the Polls to Social Media
As we ramp up for the next election it will be interesting to see how presidential candidates turn to political marketing services for direction on how to spend on campaign marketing and advertisements. While the use of things like a political press release are still valuable, especially social media press releases, Our last presidential election showed us that social media was growing into a monster that would allow candidates and their political marketing services to really grab a strong market share by spreading viral messages – and that was in the early stages of social media. Read the rest of this entry »
How to Produce an Optimized Political Press Release
Build Your Campaign Arsenal with an Optimized Political Press Release
Online political press releases are such an underutilized tool, which is unsettling because they can have a dramatic impact on an election – even on a local or small municipal level. As the range and radius of a campaign grows so too does the distribution and potential impact of issuing a well-timed and appropriately optimized political press release. Read the rest of this entry »



